Political Report # 1256 Colombia's Christian Alt-Right

By ANDRÉS GONZÁLEZ, JACOBIN

The defeat of Colombia's referendum in October of 2016 was a shocking development. Liberal and left-wing observers failed to predict that voters would be won over by the Right's fear-mongering anti-peace campaign. In Colombia, ideological vestiges of the Cold War have been refashioned to direct fear and anger towards a fictional "gender ideology" that supposedly poses a spiritual threat to Christian values. In the lead-up to the peace referendum, right-wing groups were able mobilize the imaginary threat of a queer, communist conspiracy to generate panic and turn it into political capital. It's time we grappled with the gruesome consequences of a political conjuncture in which online media figures, conservative religious movements, and a generalized politics of fear all intersect to shore up support for the Right, even in a country poised to overcome a persistent conflict that has raged for more than fifty years. The War on "Gender Ideology" After four years of negotiations between the government and the Revolutionary Armed Forces of Colombia-Popular Army (FARC-EP), an end to Colombia's long internal conflict seemed near.  But in October 2016, with only 37 percent of the almost 35 million eligible voters showing up to the polls, the peace agreement was rejected by a margin of just 50.21 percent. A few days after the failed referendum, Juan Carlos Vélez, manager of the campaign opposing the peace agreement, was interviewed by La República, a well known newspaper in Colombia. According to Vélez, the success of his campaign was due to two factors: 1) the importance of digital social networks over other media sources, and 2) a differential approach to messaging that targeted different class audiences.